Boldplay is a relatively young but ambitious provider founded in 2019 and headquartered in Gibraltar. They’ve got that premium positioning thing going on – focusing on quality over churning out hundreds of generic titles. Their CEO Valli Fragoso has been pretty vocal about their strategy of developing games quickly while maintaining high standards, which they’ve managed by building proprietary software so they’re not dependent on anyone else’s tech stack.
The portfolio includes around 110+ games now – slots, table games, scratch cards, and keno. Their Boldplay Spins feature (where reels spin both vertically and horizontally) and Boldplay Superpot jackpot system are their signature innovations. Popular titles include Toro Bravo, Gold Metal Ox, Cyborg City, and Tiger Fortune. They’ve got certifications for the UK, Malta, Gibraltar, Isle of Man, and Portugal. In 2024, they scored an exclusive partnership with BetMGM to bring their games to the US market for the first time – that’s a pretty big deal. The games support 24 languages and 267 currencies. Boldplay entered the UK market in September 2024 through a partnership with Rank Group. Their approach seems to be working, focusing on “quality at speed” rather than mass production.
