Groove Gaming, now known as Groove Technologies, launched in 2016 with a clear vision: become the go-to aggregator and platform provider for the iGaming industry. Founded by professionals with 150+ years of combined experience in online business and e-commerce, they’ve successfully addressed the common challenges new casinos face. Headquartered in Sliema, Malta with operations in Israel, they hold licenses from Curaçao and UKGC. What makes Groove special is their dual identity – they’re both a massive game aggregator (offering 15,000+ games from 120+ providers through their GroovePlay platform) and a game developer (Groove Studios has created 50+ innovative titles including slots, custom games, and even mission-based social/environmental games). Their aggregation platform adds 100+ new games monthly from industry leaders like NYX, Play’n GO, Betsoft, Playson, Spinomenal, Blueprint Gaming, Booongo, Habanero, and many others. Beyond content, they offer complete turnkey solutions through Groove On – customizable UI/UX design, CRM systems, back-office management, payment integrations supporting both fiat and crypto, affiliate systems, and marketing tools. Their single API integration means operators can access thousands of games through one connection deployed in just 48 hours, which is revolutionary for time-to-market. They’ve expanded into sweepstakes casino solutions with compliance-ready frameworks for regulated European, Latin American, and African markets. With zero downtime reliability, seamless control, and powerful reporting capabilities, Groove has positioned itself as more than just an aggregator – they’re a full-service B2B iGaming partner helping operators launch and scale efficiently.
